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EXPERIAN DATA FOR THE U.S.A.
For the very best in targeting, Experian's advanced segmentation and contact
strategy solutions provide insight into the messages and channels that will
resonate with your market segments, helping you more effectively target your
campaigns. Only Experian's targeted marketing provides better results and
return on investment, featuring:
Consumer demographic information
Advanced profiling and segmentation
Predictive modeling
Contact strategy
Media mix analysis and test design
Offer sequencing
Campaign optimization
Lists targeted towards children's products or services must submit a mail piece
or telemarketing script for approval before the list is released.
ICOM DATA FOR CANADIAN CONSUMERS
ICOM is a Canadian company with almost the same databases as Experian. ICOM's
universe is around 6 million consumers with lists available in English or French.
Minimum file charge is $400.00 and lists take about 3 business days to create.
Available Experian Databases for Postal Addresses and Phone Numbers
Emails are available for some data sets
Consumer information: 215 Million Records |
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Consumer database |
Ethnic Insight |
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Families with children |
Home Connect Insight |
Occupation information |
Summarized Credit Statistics |
Traveler Insight |
Families with children |
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Transaction information: 26 Million Records
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Magazine publishers cooperative database |
Active mail-order buyers for merchandise, magazines or services |
60-day Hot Line mail-order buyers |
Direct-mail catalog cooperative database |
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Automotive information: 99 Million Living Units |
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Auto Prospect models |
Auto Market Statistics |
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Behavioral information: 40 Million Records
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Smart Targeting Tools |
Self-reported interests, ailments, and lifestyles database |
Household indicators and propensities |
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Life Event Hot Lines: 4 Million Records
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New Movers |
New Homeowners |
New Parents |
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Property and mortgage information: 42 Million |
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Property Database |
Equity Spenders Database |
Mortgage Database |
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Segmentation systems: 95 Million Living Units |
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P$YCLE® Financial Markets |
Net Worth Model |
Mosaic® |
Online, technology & communications: 91 Million |
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Technology Enthusiasts |
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Business information: 16 Million Records |
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National Business Database |
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Contact us at (240) 243-4457 ext 121 for all questions regarding
file formats, file layouts, quotes, and free list counts. ILS accepts Visa, MasterCard, and Discover.
 
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